Pet marketing agency · UAE & India

The hoomans behind every pet brand.

We're a marketing agency that only works with pets. Social, content, ads, PR, events, websites and store design for pet businesses, plus Furmous, our pet influencer team.

PETS ARE THE STARS. WE'RE THE HOOMANS.

A new name, a proven team

Built on 12 years of building brands.

Hoomans is run by an experienced agency team with years of strategy, content, PR and performance work behind it. Now all of it goes into the pet world.

12years of building brands
300+clients served
2markets: UAE and India
1focus: pets

Why a pet-only agency

Pet parents buy with their hearts.

They treat their pets like family, and they can tell when a brand gets that. When pets are all we do, every idea, shoot and campaign starts with the animal.

We speak pet parent

Content that feels like it was made by people who love pets, because it was.

We build trust

Food, health and grooming are checked before they're bought. We build brands pet parents believe.

We know pets on set

Handlers, short sessions, owners present. Better content, happier pets.

What we do

Everything your pet brand needs.

All under one roof, all for pets. Pick one service or let us run the lot.

Social media

Strategy, content calendars, Reels and community management that turn pet parents into regulars.

PR & communications

Press kits, media outreach and launch moments that get your brand talked about.

Performance ads

Meta, TikTok and Google campaigns, tracked and improved every month.

Content production

Pet photo and video shoots with experienced handlers and welfare rules on every set.

Events & activations

Pet brunches, pop-ups, store launches and adoption days that pull a crowd.

Branding

Names, logos and packaging direction for new and growing pet brands.

Websites & e-commerce

Brand websites and Shopify stores that look good and sell.

Pet store design & build

Stores, clinics, grooming salons and cafés, designed and built end to end.

Retail placements

Getting your products onto the right shelves in pet stores, clinics and groomers.

furmus

Pet influencer campaigns, done properly.

Furmous by Hoomans represents pet creators across the UAE and India and runs pet influencer campaigns for brands, hotels, cafés and malls.

For brands & venues

Casting, briefs, shoots, posting and reporting. Launches, product seeding, meet-ups and creator visits.

For pet parents

We represent pet creators of every size, find them paid work and handle the deals. Dogs and cats welcome.

For every pet

Welfare comes first on every shoot: owner present, short sessions and no shoots in peak heat.

Is your pet ready to be furmous?

Packages

Three ways to work with us.

Monthly packages for pet businesses of every size. Message us for the full menu with pricing for the UAE or India.

Paw

A steady, good-looking feed for pet businesses getting started.

  • 1–2 platforms
  • 12 feed posts a month, including 4 Reels
  • 3 Story sets a week
  • Community management
  • Monthly report

Best for: Vets, groomers, pet cafés, sitters and new brands

Ask about Paw

Pack

Content, creators and ads working together to grow a pet brand.

  • 2–3 platforms
  • 16 feed posts a month, including 6 Reels
  • Influencer seeding: 5 creators a month
  • Ads on Meta, TikTok and Google
  • Monthly strategy call

Best for: Food, treat and accessory brands, and pet stores

Ask about Pack

Pride

The full Hoomans team for big pet brands and pet-friendly venues.

  • Everything in Pack, up to 4 platforms
  • 20 feed posts a month, including 8 Reels
  • Monthly half-day content shoot
  • Monthly PR
  • A Furmous campaign every quarter

Best for: Distributors, chains, hotels, malls and big launches

Ask about Pride

3-month minimum, then month to month. Shoots, launches, events, PR launches, branding, websites and store builds can be added to any package or booked on their own, quoted per job.

Who we work with

If it has paws in it, we market it.

Vet clinicsGroomersPet cafésPet storesFood & treat brandsAccessory brandsPet-friendly hotelsMalls & venuesTrainers & daycaresDistributorsSitters & walkersNew pet brands

How we work

From hello to first post in 3 weeks.

  1. 1

    Discover

    A kick-off call and a look at your accounts, competitors and goals.

  2. 2

    Plan

    Your pet-first strategy, monthly calendar and creator shortlist.

  3. 3

    Create

    Shoots with handlers, design, copy, Reels and ads.

  4. 4

    Launch

    Posts, ads, PR and creator content go live.

  5. 5

    Report

    A monthly report, and next month planned around what worked.

The hoomans

Who you'll work with.

Meher Gupta

FOUNDER

Leads strategy, PR and client relationships, with 12 years of building brands across the UAE and India.

Aakash Saglani

RETAIL DESIGN LEAD

Leads pet store design and build, with 15 years of store projects in the Middle East and Europe.

The delivery team

DESIGN · SOCIAL · ADS · CONTENT

An experienced team of designers, social managers, ads specialists and content producers.

Questions

Good to know.

Do you only work with pet businesses?

Yes. Pets are all we do, for brands, stores, clinics, groomers, cafés, hotels and venues.

Where do you work?

Across the UAE and India, with a team on the ground in both.

Is there a minimum term?

Monthly packages run for a 3-month minimum, then month to month. Projects like launches, events, websites and store builds are quoted per job.

How fast can we start?

Week 1–2 is kick-off and planning. Your first content goes live in week 3.

Is ad spend included?

Ads management is included in Pack and Pride. Ad spend, creator fees and printing are billed at cost.

How do I get my pet on Furmous?

Fill in the short form on our Furmous page and we'll get in touch. Dogs and cats of every size are welcome.

Let's talk

Ready when you are.

Tell us about your pet business and we'll come back with ideas, the right package and a plan.

This opens WhatsApp with your message ready to send.